Boat Fishing Lures & Jigs

Explore high-performance boat fishing lures, jigs, and rigs designed for New Zealand waters. From snapper inshore to kingfish offshore, find proven gear including soft baits, metal jigs, slow pitch jigs, kabura styles, and effective bait-catching rigs for versatile boat-based fishing.

Shop specialist techniques: Kabura Jigs, Slow Pitch Jigs, and Flasher & Sabiki Rigs.

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  • Balzer UV Jig with Orange Treble Hook – Saltwater Jig

    Balzer UV Jig with Orange Treble Hook – Saltwater Jig

    NEW

    Balzer UV Jig with Orange Treble Hook – Saltwater Jig
    $16.60 NZD
  • Bibbed Minnow Lure Bundle
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    Bibbed Minnow Lure Bundle

    BUNDLE DEAL

    Bibbed Minnow Lure Bundle
    $27.99 NZD
  • snapper tackle white bibbed minnow lure with lumo glow
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    Bibbed Minnow Snapper Tackle Lure - Lumo

    Bibbed Minnow Snapper Tackle Lure - Lumo
    $10.99 NZD
  • Bibbed Minnow Snapper Tackle Lure - Mackerel
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    Bibbed Minnow Snapper Tackle Lure - Mackerel

    Bibbed Minnow Snapper Tackle Lure - Mackerel
    $10.99 NZD
  • Bibbed Minnow Snapper Tackle Lure - Mahimahi
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    Bibbed Minnow Snapper Tackle Lure - Mahimahi

    Bibbed Minnow Snapper Tackle Lure - Mahimahi
    $10.99 NZD
  • Snapper Tackle Bibbed Minnow Lure - Pinkie

    Bibbed Minnow Snapper Tackle Lure - Pinkie

    Bibbed Minnow Snapper Tackle Lure - Pinkie
    $10.99 NZD
  • Bibbed Minnow Snapper Tackle Lure - Red Head
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    Bibbed Minnow Snapper Tackle Lure - Red Head

    Bibbed Minnow Snapper Tackle Lure - Red Head
    $10.99 NZD
  • Snapper Tackle Bibbed Minnow Lure in Spottie

    Bibbed Minnow Snapper Tackle Lure - Spottie

    Bibbed Minnow Snapper Tackle Lure - Spottie
    $10.99 NZD
  • Catch Complete Mechanical Jigging Bundle
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    Catch 150 & 200gram Mechanical Jigging Lure Combo Deal

    BUNDLE DEAL

    Catch 150 & 200gram Mechanical Jigging Lure Combo Deal
    $249.99 NZD
  • Catch Heavy Mechanical Jigging Bundle
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    Catch 200 & 300gram Mechanical Jigging Lure Combo Deal

    BUNDLE DEAL

    Catch 200 & 300gram Mechanical Jigging Lure Combo Deal
    $279.99 NZD
  • Catch Baby Boss Slow Pitch Micro Jig - Ballistic Blue
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    Catch Baby Boss Slow Pitch Micro Jig – Ballistic Blue – Kingfish & Snapper NZ

    Catch Baby Boss Slow Pitch Micro Jig – Ballistic Blue – Kingfish & Snapper NZ
    $12.99 NZD
  • Catch Baby Boss Slow Pitch Micro Jig - Orange Assassin
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    Catch Baby Boss Slow Pitch Micro Jig – Orange Assassin – Kingfish & Snapper NZ

    Catch Baby Boss Slow Pitch Micro Jig – Orange Assassin – Kingfish & Snapper NZ
    $12.99 NZD
  • Catch Baby Boss Slow Pitch Micro Jig - Shady Lady

    Catch Baby Boss Slow Pitch Micro Jig – Shady Lady – Kingfish & Snapper NZ

    Catch Baby Boss Slow Pitch Micro Jig – Shady Lady – Kingfish & Snapper NZ
    $12.99 NZD
  • Catch Baby Boss Slow Pitch Micro Jig - White Warrior 20 gram
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    Catch Baby Boss Slow Pitch Micro Jig – White Warrior – Kingfish & Snapper NZ

    Catch Baby Boss Slow Pitch Micro Jig – White Warrior – Kingfish & Snapper NZ
    $12.99 NZD
  • Catch Beady Eye Kabura in Black Ninja (60-150g)

    Catch Beady Eye Kabura Jig Black Ninja – Snapper Jig NZ

    Catch Beady Eye Kabura Jig Black Ninja – Snapper Jig NZ
    $17.99 NZD
  • Catch Beady Eye Kabura Jig in Chartreuse with Glow and UV (60-150g)

    Catch Beady Eye Kabura Jig Chartreuse – Snapper Jig NZ

    Catch Beady Eye Kabura Jig Chartreuse – Snapper Jig NZ
    $17.99 NZD
  • Catch Beady Eye Kabura Jig in Orange Crackle with Glow and UV (60-150g)

    Catch Beady Eye Kabura Jig Crackled Orange – Snapper NZ

    Catch Beady Eye Kabura Jig Crackled Orange – Snapper NZ
    $17.99 NZD
  • Catch Beady Eye Kabura in Orange Assassin (Small 7-28g)

    Catch Beady Eye Kabura Jig Orange Assassin 7–28g – Snapper Jig NZ

    Catch Beady Eye Kabura Jig Orange Assassin 7–28g – Snapper Jig NZ
    $7.69 NZD
  • Catch Beady Eye Kabura in White Warrior (Small 7-28g)

    Catch Beady Eye Kabura Jig White Warrior 7–28g – Snapper Jig NZ

    Catch Beady Eye Kabura Jig White Warrior 7–28g – Snapper Jig NZ
    $7.69 NZD
  • Catch Beady Eye Kabura Jig in White Warrior with Glow and UV (60-150g)

    Catch Beady Eye Kabura Jig White Warrior – Snapper NZ

    Catch Beady Eye Kabura Jig White Warrior – Snapper NZ
    $17.99 NZD
  • Catch Beady Eye Kabura Jig in Pink Crackle with Glow and UV (60-150g)
    Sale

    Catch Beady Eye Kabura Pink Crackle – Snapper Jig NZ

    Catch Beady Eye Kabura Pink Crackle – Snapper Jig NZ
    $14.99 NZD $17.99 NZD
  • Catch The Boss Slow Pitch Lure - Ballistic Blue

    Catch Beta Boss Slow Pitch Jig – Ballistic Blue – Snapper, Kingfish & Trevally NZ

    Catch Beta Boss Slow Pitch Jig – Ballistic Blue – Snapper, Kingfish & Trevally NZ
    $16.99 NZD
  • Catch Beta Bug Ballistic Blue Inchiku Lure (20-200g)

    Catch Beta Bug Ballistic Blue Inchiku Lure (20–200g)

    Catch Beta Bug Ballistic Blue Inchiku Lure (20–200g)
    $12.99 NZD
  • Catch Beta Bug Orange Inchiku Lure (20-200g)

    Catch Beta Bug Orange Inchiku Lure (20–200g)

    Catch Beta Bug Orange Inchiku Lure (20–200g)
    $12.99 NZD

Boat Fishing Lures & Jigs for New Zealand Waters

Boat fishing in New Zealand offers access to some of the most productive fishing grounds, from inshore reefs to deep offshore structure. Using the right lures and jigs can dramatically improve your success when targeting species like snapper, kingfish, trevally, kahawai, and reef dwellers.

Our boat fishing lures and jigs collection includes a wide range of proven techniques designed for different depths, conditions, and target species. Whether you're slow pitching for snapper, speed jigging for kingfish, or working soft baits around structure, having the right lure style is key to consistent results.

Modern jigging techniques rely on realistic movement, flutter action, UV and glow finishes, and weight-specific designs that match the depth and current you’re fishing. From light inshore setups to heavy offshore jigging, the right lure selection helps you stay in the strike zone longer.

Types of Boat Fishing Lures & Jigs

  • Soft bait lures for natural presentation and versatile fishing styles
  • Metal jigs for speed jigging and offshore pelagic species
  • Slow pitch jigs for controlled flutter action and deep-water strikes (view slow pitch jigs)
  • Kabura jigs for snapper and bottom-focused fishing (view kabura jigs)
  • Bibbed and diving lures for trolling and covering ground

Why Quality Lures Matter

In New Zealand conditions, fish often respond to subtle movement, vibration, and colour contrast. High-quality lures are designed to mimic baitfish more accurately, increasing strike rates even when fish are less active or conditions are tough.

Matching your lure weight to depth and current is also critical—lighter jigs excel in shallow water and slow presentations, while heavier jigs are essential for deeper drops and strong current situations.

Looking to specialise your technique? Explore our dedicated jigging collections:

Also complete your setup with Fishing Line & Braid and Boat Fishing Rods for a fully optimised offshore system.

At Lure Me, we help Kiwi anglers gear up with quality fishing tackle backed by fast New Zealand shipping and trusted support.

Shop boat fishing lures and jigs online and increase your hook-up rate on your next trip.

Buying Guides, FAQs & News

Slow‑Pitch Jigging Guide – Techniques, Lures & Tips for NZ Anglers
How-To Guide

Slow‑Pitch Jigging Guide – Techniques, Lures & Tips for NZ Anglers

Slow‑pitch jigging is one of the most exciting fishing techniques in New Zealand, targeting Snapper, Kingfish, Treval...

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How to Fish Kabura Lures & Sliders: A NZ Fishing Guide
How-To Guide

How to Fish Kabura Lures & Sliders: A NZ Fishing Guide

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Customer Reviews.