While Based in Auckland we are still dispatching orders.

ONLINE FISHING TACKLE

Quality fishing tackle online, sent direct to your door.

CATCH FISHING PRODUCTS

Jigs, Kabura's, rod, reels, softbaits, accessories and more.

ANYFISH ANYWHERE

You asked for AFAW rods so we got them.

AKIOS REELS & RODS

Quality 3 piece surf rods, overhead and fixed reels.

Our Latest Products

 

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Blog posts

Covid Auckland Alert Level 3 Update

Covid Auckland Alert Level 3 Update

COVID-19 Auckland's Alert Level 3 As of August 21 Auckland remains in Alert Level 3 While we are based in Auckland we are still able to dispatch or...
COVID-19 Alert Level 3 Update

COVID-19 Alert Level 3 Update

COVID-19 Alert Level 3 As most will know from 11:59pm on Monday April 27 2020 New Zealand will move out of Alert Level 4 and into Alert Level 3. Th...
Covid-19
COVID-19 Update

COVID-19 Update

COVID-19 Alert Level 4 These are certainly unusual times and as you know (perhaps other than some of our international customers) New Zealand is cu...
Covid-19

Testimonials

Myself and a few friends have been dealing with lure me for a while now the company has been nothing but professional and informative, great company to deal with, highly recommended, and with all the boat and surf rods and reels they have available its fantastic.

Johnny Anderson

Great to see some new rods in the NZ market. The Akios range are superb & oh how good it is to see alternatives to the Kilwell 222.
Been having a thrash of the AirSpeed & AirTorque rods over the past week & all I can say is AWESOME! 
The Conti style rods take a little getting used to but when it ‘clicks’, you wonder why it has taken so long for this gear to reach NZ. I love my AFAW rods & have had a couple of 222s, both overhead & spin versions. I’ll continue with the AFAW, but the 222 pales into significance in comparison to the big Akios rods- bring on the AirPower Lure Me

Nic Clegg

Super great customer service! i was taken care of really well with super quick and helpful responses, would highly recommend for anyone that is into fishing or looking at getting some gear for someone as a gift at a great price!

Alex Mohring