New Fishing Tackle & Latest Arrivals

Discover the latest fishing tackle and new fishing gear at Lure Me. Our newest arrivals bring fresh products, proven fishing brands and practical tackle for New Zealand anglers, with new rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools added regularly.

Whether you're into surfcasting, beach fishing, rock fishing, boat fishing, freshwater fishing or chasing bigger game offshore, our latest arrivals are selected with New Zealand fishing conditions in mind.

From new surfcasting tackle and long-cast fishing gear to lures, jigs, hooks, bait accessories and essential fishing tools, this is where you'll find the newest products available at Lure Me.

Check back regularly to see what's new and be among the first to discover the latest fishing tackle, new brands and fresh gear available online in New Zealand.
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  • SandGripper Surfcasting Sinkers 4oz – 25 Pack

    SandGripper Surfcasting Sinkers 4oz – 25 Pack

    NEW

    SandGripper Surfcasting Sinkers 4oz – 25 Pack
    $45.99 NZD
  • Lightweight Fly Fishing Vest with 10 Pockets – Army Green
    Sale

    Lightweight Fly Fishing Vest with 10 Pockets – Army Green

    NEW

    Lightweight Fly Fishing Vest with 10 Pockets – Army Green
    $59.99 NZD $69.99 NZD
  • Breakaway Drone Sinkers – 8oz & 10oz Surfcasting Sinkers
    Sale

    Breakaway Drone Sinkers – 8oz & 10oz Surfcasting Sinkers

    NEW

    Breakaway Drone Sinkers – 8oz & 10oz Surfcasting Sinkers
    $8.99 NZD $10.99 NZD
  • Superb Heavy Duty 24" Bench Crimper – 1.5–5mm
    Sale

    Superb Heavy Duty 24" Bench Crimper – 1.5–5mm

    NEW

    Superb Heavy Duty 24" Bench Crimper – 1.5–5mm
    $216.00 NZD $799.00 NZD
  • Balzer Scented Soft Bait Worms – Floating Perch Dancer 5cm & 7cm

    Balzer Scented Soft Bait Worms – Floating Perch Dancer 5cm & 7cm

    NEW

    Balzer Scented Soft Bait Worms – Floating Perch Dancer 5cm & 7cm
    $7.80 NZD
  • Balzer Spinning Maggot Trout Lure – 4cm | 2.5g

    Balzer Spinning Maggot Trout Lure – 4cm | 2.5g

    🔥 TRENDING

    Balzer Spinning Maggot Trout Lure – 4cm | 2.5g
    $9.50 NZD
  • Balzer Tungsten Cheburashka Chatter Trout Lure with Trout Collectors

    Balzer Tungsten Cheburashka Chatter Trout Lure with Trout Collectors

    NEW

    Balzer Tungsten Cheburashka Chatter Trout Lure with Trout Collectors
    $11.50 NZD
  • Balzer Trout Dough Shaper – Spinner-Style Trout Paste Tool

    Balzer Trout Dough Shaper – Spinner-Style Trout Paste Tool

    NEW

    Balzer Trout Dough Shaper – Spinner-Style Trout Paste Tool
    $12.50 NZD
  • Balzer Trout Dough Shaper Duo – Dual Mould Bait Former

    Balzer Trout Dough Shaper Duo – Dual Mould Bait Former

    NEW

    Balzer Trout Dough Shaper Duo – Dual Mould Bait Former
    $28.50 NZD
  • Balzer Camtec Speci Forelle trout fishing line package, showing a rainbow trout, a small inset of the hook, and product specifications on a light blue and white background.

    Balzer CamTec Speci Trout Hook Rig Silver #6 – 10 Pack

    NEW

    Balzer CamTec Speci Trout Hook Rig Silver #6 – 10 Pack
    $6.60 NZD
  • Balzer Fly, Nymph & Streamer Assortment Kits – Trout & Saltwater

    Balzer Fly, Nymph & Streamer Assortment Kits – Trout & Saltwater

    NEW

    Balzer Fly, Nymph & Streamer Assortment Kits – Trout & Saltwater
    $26.50 NZD
  • Balzer CamTec Dough Hook with Spiral – 60cm Leader

    Balzer CamTec Dough Hook with Spiral – 60cm Leader

    NEW

    Balzer CamTec Dough Hook with Spiral – 60cm Leader
    $6.50 NZD
  • A fishing hook with a metallic red body, a black metal spring, and a clear plastic tip with red thread wrapping, shown against a plain white background.

    Balzer CamTec Trout Paste Hooks with Pre-Rigged Leaders – 5 Pack

    NEW

    Balzer CamTec Trout Paste Hooks with Pre-Rigged Leaders – 5 Pack
    $6.50 NZD
  • Balzer Colonel UV Striker Minnow Wobbler 6.5cm – Floating

    Balzer Colonel UV Striker Minnow Wobbler 6.5cm – Floating

    NEW

    Balzer Colonel UV Striker Minnow Wobbler 6.5cm – Floating
    $8.70 NZD
  • Balzer UV Jig with Orange Treble Hook – Saltwater Jig

    Balzer UV Jig with Orange Treble Hook – Saltwater Jig

    NEW

    Balzer UV Jig with Orange Treble Hook – Saltwater Jig
    $16.60 NZD
  • Balzer Trout Attack Lure Assortment – 5 Piece Trout Lure Tackle Box

    Balzer Trout Attack Lure Assortment – 5 Piece Trout Lure Tackle Box

    NEW

    Balzer Trout Attack Lure Assortment – 5 Piece Trout Lure Tackle Box
    $28.50 NZD
  • Balzer Colonel Classic Fluo Spinner Trout & Salmon Lure

    Balzer Colonel Classic Fluo Spinner Trout & Salmon Lure

    NEW

    Balzer Colonel Classic Fluo Spinner Trout & Salmon Lure
    $7.50 NZD
  • Balzer Colonel Classic Trout Spinner – Single Hook

    Balzer Colonel Classic Trout Spinner – Single Hook

    NEW

    Balzer Colonel Classic Trout Spinner – Single Hook
    $6.70 NZD
  • Balzer Trout Attack Garlic Trout Paste with Glitter – 50g

    Balzer Trout Attack Garlic Trout Paste with Glitter – 50g

    NEW

    Balzer Trout Attack Garlic Trout Paste with Glitter – 50g
    $16.50 NZD
  • Flavoured Salmon Eggs Trout Bait – Garlic, Fish & Pellet

    Flavoured Salmon Eggs Trout Bait – Garlic, Fish & Pellet

    NEW

    Flavoured Salmon Eggs Trout Bait – Garlic, Fish & Pellet
    $8.00 NZD
  • Balzer Trout Collector Larva Bee Scented Softbait Assortment – 3cm & 5cm | 10 Pack

    Balzer Trout Collector Larva Bee Scented Softbait Assortment – 3cm & 5cm | 10 Pack

    NEW

    Balzer Trout Collector Larva Bee Scented Softbait Assortment – 3cm & 5cm | 10 Pack
    $8.50 NZD
  • Balzer Shirasu 100% Fluorocarbon Leader Line 25m

    Balzer Shirasu 100% Fluorocarbon Leader Line 25m

    NEW

    Balzer Shirasu 100% Fluorocarbon Leader Line 25m
    $16.90 NZD
  • Balzer Far Cast Clips | Surfcasting Long Cast Clips 5 Pack

    Balzer Edition Sea Far Cast Clips – Surfcasting Long Cast Clips | 5 Pack

    NEW

    Balzer Edition Sea Far Cast Clips – Surfcasting Long Cast Clips | 5 Pack
    $4.90 NZD
  • Balzer Fishing Rod Depth Gauge – 0-999m Line Counter

    Balzer Fishing Rod Depth Gauge – 0-999m Line Counter

    NEW

    Balzer Fishing Rod Depth Gauge – 0-999m Line Counter
    $48.00 NZD

New Fishing Tackle NZ – Latest Arrivals at Lure Me

Looking for the latest fishing tackle in New Zealand? The Lure Me Newest Products collection is the place to discover our latest fishing gear, tackle and accessories as they arrive.

We regularly add new products across surfcasting, saltwater, freshwater, boat and game fishing, giving Kiwi anglers access to new tackle from trusted fishing brands as well as products designed to solve practical problems on the water.

What's New at Lure Me?

Our latest arrivals can include:

  • Surfcasting tackle – rods, reels, rod bags, quivers, baiting gear and casting accessories
  • Fishing lures and jigs – softbaits, hardbody lures, metal jigs, slow-pitch jigs, kabura and trolling lures
  • Terminal tackle – hooks, swivels, clips, beads, sinkers and rig components
  • Baiting accessories – bait elastic, baiting needles, scissors, bait clips and bait presentation products
  • Fishing tools and accessories – pliers, scales, knives, storage solutions and other essential gear
  • Boat and offshore tackle – fishing rigs, lures, jigs and equipment for inshore and offshore fishing
  • Freshwater fishing gear – lures, hooks and accessories for trout and other freshwater species

New Fishing Gear for New Zealand Conditions

At Lure Me, we focus on fishing tackle that makes sense for Kiwi anglers and the conditions we fish in. Whether you're casting from a North Island surf beach, fishing the rocks, chasing snapper from the boat, targeting kingfish offshore or chasing trout in freshwater, you'll find new gear suited to a wide range of fishing styles.

Our latest arrivals include products from recognised fishing brands alongside new and specialised tackle worth discovering. The collection is updated as new stock becomes available, so it's worth checking back regularly.

Shop the Latest Fishing Tackle

If you're always looking for the next piece of gear to add to your tackle box, this is the collection to watch. Explore the newest fishing rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools available from Lure Me.

For more specialised fishing gear, explore our Surfcasting Gear, Fishing Lures, Terminal Tackle, Boat Fishing Gear and Freshwater Fishing collections.

Shop the latest fishing tackle online at Lure Me and discover what's new for your next fishing trip.

Buying Guides, FAQs & News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo
News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo

The AKIOS Nitron surfcasting range has arrived at Lure Me. Explore the SVR 440 rod, F-16 reel, and Nitron surfcasting...

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Introducing the New AKIOS Hellrazor EVO Surf Rod Range
News

Introducing the New AKIOS Hellrazor EVO Surf Rod Range

The new AKIOS Hellrazor EVO surf rod range has been announced, featuring the 420TT and 450TT continental surfcasting ...

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Customer Reviews.