New Fishing Tackle & Latest Arrivals

Discover the latest fishing tackle and new fishing gear at Lure Me. Our newest arrivals bring fresh products, proven fishing brands and practical tackle for New Zealand anglers, with new rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools added regularly.

Whether you're into surfcasting, beach fishing, rock fishing, boat fishing, freshwater fishing or chasing bigger game offshore, our latest arrivals are selected with New Zealand fishing conditions in mind.

From new surfcasting tackle and long-cast fishing gear to lures, jigs, hooks, bait accessories and essential fishing tools, this is where you'll find the newest products available at Lure Me.

Check back regularly to see what's new and be among the first to discover the latest fishing tackle, new brands and fresh gear available online in New Zealand.
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  • Breakaway Sinkers Kilwell Trip Claw 6oz

    Breakaway Sinkers Kilwell Trip Claw 6oz

    Breakaway Sinkers Kilwell Trip Claw 6oz
    $5.99 NZD
  • Breakaway Sinkers Kilwell Trip Claw 5oz

    Breakaway Sinkers Kilwell Trip Claw 5oz

    Breakaway Sinkers Kilwell Trip Claw 5oz
    $5.99 NZD
  • Breakaway Sinkers Kilwell Trip Claw 4oz

    Breakaway Sinkers Kilwell Trip Claw 4oz

    Breakaway Sinkers Kilwell Trip Claw 4oz
    $4.49 NZD
  • Breakaway Sinkers Kilwell Trip Claw 3oz

    Breakaway Sinkers Kilwell Trip Claw 3oz

    Breakaway Sinkers Kilwell Trip Claw 3oz
    $4.29 NZD
  • Kilwell Boat Fishing Combo Lunatic 10-20kg Rod + XP5000 Reel

    Kilwell Boat Fishing Combo Lunatic 10-20kg Rod + XP5000 Reel

    Kilwell Boat Fishing Combo Lunatic 10-20kg Rod + XP5000 Reel
    $149.99 NZD
  • Kilwell Lunatic 1.68m 1-Piece 10-20kg Boat Rod

    Kilwell Lunatic 1.68m 1-Piece 10-20kg Boat Rod

    Kilwell Lunatic 1.68m 1-Piece 10-20kg Boat Rod
    $49.99 NZD
  • Kilwell Boat Fishing Combo Maniac 10-15kg Rod + XP3000 Reel

    Kilwell Boat Fishing Combo Maniac 8–15kg Rod + XP3000 Reel

    Kilwell Boat Fishing Combo Maniac 8–15kg Rod + XP3000 Reel
    $149.99 NZD
  • Kilwell Maniac 1.5m 1-Piece 8-15kg Boat Rod

    Kilwell Maniac 1.5m 1-Piece 8–15kg Boat Rod

    Kilwell Maniac 1.5m 1-Piece 8–15kg Boat Rod
    $39.99 NZD
  • Catch Snap Back Cap with Curved Peak

    Catch Snap Back Cap with Curved Peak

    Catch Snap Back Cap with Curved Peak
    $39.99 NZD
  • Catch Aluminium Thigh Gimbal

    Catch Aluminium Thigh Gimbal

    Catch Aluminium Thigh Gimbal
    $129.00 NZD
  • Catch Live Bait Net 53cm long + 35 x 21cm

    Catch Live Bait Net 53cm long + 35 x 21cm

    Catch Live Bait Net 53cm long + 35 x 21cm
    $25.99 NZD
  • Trokar Hooks TK4 Non-Offset Circle Hook, IGFA

    Trokar Hooks TK4 Non-Offset Circle Hook, IGFA

    Trokar Hooks TK4 Non-Offset Circle Hook, IGFA
    $14.99 NZD
  • Trokar Non Offset TK619Hi Circle Hooks

    Trokar Hooks TK619Hi Magnum Non-Offset Circle, IGFA

    Trokar Hooks TK619Hi Magnum Non-Offset Circle, IGFA
    $11.99 NZD
  • Tica Scepter + Galant Surfcasting Combo Set

    Tica Scepter + Galant Surfcasting Combo Set 4.5m

    Tica Scepter + Galant Surfcasting Combo Set 4.5m
    $319.99 NZD
  • Tica Scepter GTY1000 7BB Long Cast Surf Reel

    Tica Scepter GTY1000 Long Cast Surf Reel

    Tica Scepter GTY1000 Long Cast Surf Reel
    $119.99 NZD
  • Akios Airloop R10 Black Edition surfcasting reel angled view highlighting long cast spool and worm drive system

    Akios Airloop R10 Black Edition Surfcasting Reel – Long Cast

    Akios Airloop R10 Black Edition Surfcasting Reel – Long Cast
    $339.99 NZD
  • INOVA Bait Elastica 500m Mega Spool

    INOVA Bait Elastica 500m Mega Spool – Premium Bait Elastic NZ for Surfcasting

    🔥 TRENDING

    INOVA Bait Elastica 500m Mega Spool – Premium Bait Elastic NZ for Surfcasting
    $17.99 NZD
  • Catch Softbait Stinger Hooks with 4cm Assist Cord

    Catch Softbait Stinger Hooks with 4cm Assist Cord

    Catch Softbait Stinger Hooks with 4cm Assist Cord
    $7.49 NZD
  • Catch Pro Series Kensai Slow Pitch Spin Jigging Rod 6ft 3in 1 Piece 80-150 gram

    Catch Pro Series Kensai Slow Pitch Spin Jigging Rod 6ft 3in 1 Piece 80-150 gram

    Catch Pro Series Kensai Slow Pitch Spin Jigging Rod 6ft 3in 1 Piece 80-150 gram
    $299.00 NZD
  • Trokar Hooks TK619H Magnum Offset Circle

    Trokar Hooks TK619H Magnum Offset Circle

    Trokar Hooks TK619H Magnum Offset Circle
    $11.99 NZD
  • Trokar Hooks TK21 Inline Lure Hooks

    Trokar Hooks TK21 Inline Lure Hooks

    Trokar Hooks TK21 Inline Lure Hooks
    $8.99 NZD
  • Catch Pro Series Acid Wrap Jig Xtreme Rod 5ft 4in 1 Piece 150-250 gram

    Catch Pro Series Xtreme Jigging Rod 150–250g PE4–8

    Catch Pro Series Xtreme Jigging Rod 150–250g PE4–8
    $349.00 NZD
  • Snapper Tackle Octopus Slow Jig in Hot Pink - 150g

    Snapper Tackle Octopus Slow Jig in Hot Pink - 150g

    Snapper Tackle Octopus Slow Jig in Hot Pink - 150g
    $29.99 NZD
  • Snapper Tackle Octopus Slow Jig in White - 150g

    Snapper Tackle Octopus Slow Jig in White - 150g

    Snapper Tackle Octopus Slow Jig in White - 150g
    $18.99 NZD

New Fishing Tackle NZ – Latest Arrivals at Lure Me

Looking for the latest fishing tackle in New Zealand? The Lure Me Newest Products collection is the place to discover our latest fishing gear, tackle and accessories as they arrive.

We regularly add new products across surfcasting, saltwater, freshwater, boat and game fishing, giving Kiwi anglers access to new tackle from trusted fishing brands as well as products designed to solve practical problems on the water.

What's New at Lure Me?

Our latest arrivals can include:

  • Surfcasting tackle – rods, reels, rod bags, quivers, baiting gear and casting accessories
  • Fishing lures and jigs – softbaits, hardbody lures, metal jigs, slow-pitch jigs, kabura and trolling lures
  • Terminal tackle – hooks, swivels, clips, beads, sinkers and rig components
  • Baiting accessories – bait elastic, baiting needles, scissors, bait clips and bait presentation products
  • Fishing tools and accessories – pliers, scales, knives, storage solutions and other essential gear
  • Boat and offshore tackle – fishing rigs, lures, jigs and equipment for inshore and offshore fishing
  • Freshwater fishing gear – lures, hooks and accessories for trout and other freshwater species

New Fishing Gear for New Zealand Conditions

At Lure Me, we focus on fishing tackle that makes sense for Kiwi anglers and the conditions we fish in. Whether you're casting from a North Island surf beach, fishing the rocks, chasing snapper from the boat, targeting kingfish offshore or chasing trout in freshwater, you'll find new gear suited to a wide range of fishing styles.

Our latest arrivals include products from recognised fishing brands alongside new and specialised tackle worth discovering. The collection is updated as new stock becomes available, so it's worth checking back regularly.

Shop the Latest Fishing Tackle

If you're always looking for the next piece of gear to add to your tackle box, this is the collection to watch. Explore the newest fishing rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools available from Lure Me.

For more specialised fishing gear, explore our Surfcasting Gear, Fishing Lures, Terminal Tackle, Boat Fishing Gear and Freshwater Fishing collections.

Shop the latest fishing tackle online at Lure Me and discover what's new for your next fishing trip.

Buying Guides, FAQs & News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo
News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo

The AKIOS Nitron surfcasting range has arrived at Lure Me. Explore the SVR 440 rod, F-16 reel, and Nitron surfcasting...

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Introducing the New AKIOS Hellrazor EVO Surf Rod Range
News

Introducing the New AKIOS Hellrazor EVO Surf Rod Range

The new AKIOS Hellrazor EVO surf rod range has been announced, featuring the 420TT and 450TT continental surfcasting ...

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Customer Reviews.