How to Guides

Salt Away NZ – Why Every Kiwi Boat Owner Should Be Using It

July 3, 2026

Salt destroys boats, reels, trailers and marine electronics faster than many Kiwi anglers realise. Learn how Salt Away NZ products help remove salt residue, reduce corrosion and extend the life... Read more...

Zipwake Installation Guide NZ – S Series Setup, Tips & Downloads

January 12, 2023

DIY Zipwake installation guide for NZ boat owners. Learn how to install Zipwake S Series interceptors, key setup tips, common mistakes, and access official PDF downloads. Read more...

News

Akios Airloop R10 Black Edition Surf Reel

New Black Edition Surfcasting Reel hits NZ

July 9, 2022

The latest version of the popular Akios Airloop R10 long cast surfcasting reel has hit our shores, the Black Edition. Featuring the same specifications as the original Akios R10 surf...

Buy Fishing Gear Online with Shop App

June 20, 2022

A faster way to buy fishing gear online using your mobile. Want to buy fishing tackle online with just a few taps, no entering payment details each time you order? Shop...

Buy Fishing Tackle with Laybuy

February 17, 2022

Laybuy is now available online at Lure Me Want to buy fishing gear with Laybuy, that is you are looking to pay off your new fishing combo or any other...

POLI internet banking, pay for fishing tackle online using bank account

POLi Internet Banking now available at checkout

February 14, 2022

We've just added POLi Internet banking as a payment method for our New Zealand customers. POLi lets customers pay online in real-time using their Internet Banking. No need for a...

How to Guides

Best Snapper Soft Bait Colour NZ: Complete Guide for Every Water Condition

March 15, 2026

If you're wondering what is the best snapper soft bait colour in NZ, the answer depends on water clarity, depth and light levels. Snapper rely heavily on sight when feeding. Choosing...

Best Bait Presentation Tools for Surfcasting NZ

August 9, 2023

Struggling to keep bait secure in NZ surf? These five essential bait presentation tools help you cast further, fish longer and land more snapper.

Zipwake Installation Guide NZ – S Series Setup, Tips & Downloads

January 12, 2023

DIY Zipwake installation guide for NZ boat owners. Learn how to install Zipwake S Series interceptors, key setup tips, common mistakes, and access official PDF downloads.

How to Fish Kabura Lures & Sliders: A NZ Fishing Guide

June 30, 2022

Kabura lures and sliders are one of the most effective and enjoyable ways to target snapper and other bottom-feeding fish around New Zealand. They're deceptively simple to fish, but the...