New Fishing Tackle & Latest Arrivals

Discover the latest fishing tackle and new fishing gear at Lure Me. Our newest arrivals bring fresh products, proven fishing brands and practical tackle for New Zealand anglers, with new rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools added regularly.

Whether you're into surfcasting, beach fishing, rock fishing, boat fishing, freshwater fishing or chasing bigger game offshore, our latest arrivals are selected with New Zealand fishing conditions in mind.

From new surfcasting tackle and long-cast fishing gear to lures, jigs, hooks, bait accessories and essential fishing tools, this is where you'll find the newest products available at Lure Me.

Check back regularly to see what's new and be among the first to discover the latest fishing tackle, new brands and fresh gear available online in New Zealand.
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  • Balzer CamTec 3-Piece Fish Filleting Set

    Balzer CamTec 3-Piece Fish Filleting Set – Knife, Glove & Sharpener

    NEW

    Balzer CamTec 3-Piece Fish Filleting Set – Knife, Glove & Sharpener
    $74.50 NZD
  • Balzer Shirasu Telescopic Wading Landing Net with Magnet

    Balzer Shirasu Telescopic Wading Landing Net with Magnet – 32cm

    NEW

    Balzer Shirasu Telescopic Wading Landing Net with Magnet – 32cm
    $88.00 NZD
  • Balzer Shirasu Polarised Fishing Sunglasses – UV400

    Balzer Shirasu Polarised Fishing Sunglasses – UV400

    NEW

    Balzer Shirasu Polarised Fishing Sunglasses – UV400
    $42.50 NZD
  • Fishing Gimbal Belt & Rod Holder

    Fishing Gimbal Belt & Rod Holder – Adjustable Padded Fighting Belt

    NEW

    Fishing Gimbal Belt & Rod Holder – Adjustable Padded Fighting Belt
    $38.90 NZD
  • Twelve fishing spinnerbait lures arranged in a 3x4 grid on a plain white background. The lures have oval metal bodies in various colors and patterns, with red or pink feathered skirts and treble hooks.

    Balzer Colonel Classic Spinner Trout Lure – Treble Hook

    NEW

    Balzer Colonel Classic Spinner Trout Lure – Treble Hook
    $7.60 NZD
  • A spool of Balzer Iron Line Trout fishing line, 150 meters, featuring a clear plastic spool with a blue and white label.

    Balzer Iron Line Trout PE3 Braided Fishing Line

    NEW

    Balzer Iron Line Trout PE3 Braided Fishing Line
    $45.00 NZD
  • Balzer Platinum Royal Monofilament Fishing Line 300m

    Balzer Platinum Royal Monofilament Fishing Line 300m

    NEW

    Balzer Platinum Royal Monofilament Fishing Line 300m
    $20.00 NZD
  • Spool of Balzer Platinum Royal fishing line with label on a white background

    Balzer Platinum Royal Monofilament Fishing Line 150m

    NEW

    Balzer Platinum Royal Monofilament Fishing Line 150m
    $17.30 NZD
  • Three spools of Balzer Platinum Royal Trout fishing line in pink, green, and blue, arranged diagonally on a white background.

    Balzer Platinum Royal Trout Monofilament Line 150m

    NEW

    Balzer Platinum Royal Trout Monofilament Line 150m
    $12.30 NZD
  • A spool of Balzer Shirasu fluorocarbon fishing line, 150 meters, shown on a clean white background. The spool features a clear plastic outer casing and a white label with blue and red text.

    Balzer Shirasu 100% Fluorocarbon Fishing Line 150m

    NEW

    Balzer Shirasu 100% Fluorocarbon Fishing Line 150m
    $39.00 NZD
  • Balzer Camtec Dry Fly Tapered Leader – 2.75m / 3yd

    Balzer Camtec Dry Fly Tapered Leader – 2.75m / 3yd

    NEW

    Balzer Camtec Dry Fly Tapered Leader – 2.75m / 3yd
    $6.60 NZD
  • Balzer Tapertips Tapered Leader Line 15m

    Balzer Tapertips Tapered Leader Line 15m – 0.35-0.58mm

    NEW

    Balzer Tapertips Tapered Leader Line 15m – 0.35-0.58mm
    $24.40 NZD
  • A spool of Balzer saltwater fishing line, featuring clear line wound on a white plastic core with blue and white printed labels. The label indicates a length of 50m (55 yards) and features the Balzer brand logo.

    Saltwater Leader Line 50m – 0.40mm | 12.5kg / 27.5lb

    NEW

    Saltwater Leader Line 50m – 0.40mm | 12.5kg / 27.5lb
    $11.20 NZD
  • A jar of Balzer MK Adventure Matze's Boost Tip Off fishing product, featuring a black lid and a dark gray label with green and white accents, set against a plain light gray background.

    Balzer MK Booster Pop-Up Boilies 75g – 15mm & 20mm

    NEW

    Balzer MK Booster Pop-Up Boilies 75g – 15mm & 20mm
    $28.90 NZD
  • Balzer Iron Line Orange PE8 Braid 150m – 0.08mm | 7.2kg

    Balzer Iron Line Orange PE8 Braid 150m – 0.08mm | 7.2kg

    NEW

    Balzer Iron Line Orange PE8 Braid 150m – 0.08mm | 7.2kg
    $48.40 NZD
  • Premium Tapered Surfcasting Line 220m – 0.35mm to 0.58mm

    Premium Tapered Surfcasting Line 220m – 0.35mm to 0.58mm

    NEW

    Premium Tapered Surfcasting Line 220m – 0.35mm to 0.58mm
    $30.60 NZD
  • Balzer 71 Degrees North Ultra Heavy Pilk Jig Rod

    Balzer 71 Degrees North Ultra Heavy Pilk Jig Rod – 150-400g

    NEW

    Balzer 71 Degrees North Ultra Heavy Pilk Jig Rod – 150-400g
    $322.00 NZD
  • A black and gray fishing rod shown in two views against a plain white background, one view displaying the full length of the rod with line guides, and the other showing a close-up of the handle and reel area.

    Balzer Shirasu IM-12 Zander Salmon Medium Light Rod – 2.40m | 15-38g

    NEW

    Balzer Shirasu IM-12 Zander Salmon Medium Light Rod – 2.40m | 15-38g
    $357.00 NZD
  • Balzer Wading Landing Net with Magnet

    Balzer Wading Landing Net with Magnet – 35 x 45cm

    NEW

    Balzer Wading Landing Net with Magnet – 35 x 45cm
    $68.00 NZD
  • A black digital hanging scale with a blue LCD screen, silver hook, and black wrist strap, shown on a plain white background.

    Balzer Digital Fish Scale 40kg / 90lb – Compact Fishing Scale

    NEW

    Balzer Digital Fish Scale 40kg / 90lb – Compact Fishing Scale
    $28.50 NZD
  • Balzer 71 Degrees North Power Pilk 275 Jigging Rod 100-275g

    Balzer 71 Degrees North Power Pilk 275 Jigging Rod 100-275g

    NEW

    Balzer 71 Degrees North Power Pilk 275 Jigging Rod 100-275g
    $303.00 NZD
  • Balzer Adrenalin Light 135 Softbait & Jig Rod 2.40m 30-135g

    Balzer Adrenalin Light 135 Softbait & Jig Rod 2.40m 30-135g

    NEW

    Balzer Adrenalin Light 135 Softbait & Jig Rod 2.40m 30-135g
    $488.00 NZD
  • Balzer Adrenalin Medium S 250 Softbait & Jig Rod

    Balzer Adrenalin Medium S 250 Softbait & Jig Rod 2.40m – 90-250g

    NEW

    Balzer Adrenalin Medium S 250 Softbait & Jig Rod 2.40m – 90-250g
    $481.00 NZD
  • Balzer Adrenalin Ultra Heavy 1200 65lb Boat Rod

    Balzer Adrenalin Ultra Heavy 1200 65lb Boat Rod 2.20m – 400-1200g

    NEW

    Balzer Adrenalin Ultra Heavy 1200 65lb Boat Rod 2.20m – 400-1200g
    $583.00 NZD

New Fishing Tackle NZ – Latest Arrivals at Lure Me

Looking for the latest fishing tackle in New Zealand? The Lure Me Newest Products collection is the place to discover our latest fishing gear, tackle and accessories as they arrive.

We regularly add new products across surfcasting, saltwater, freshwater, boat and game fishing, giving Kiwi anglers access to new tackle from trusted fishing brands as well as products designed to solve practical problems on the water.

What's New at Lure Me?

Our latest arrivals can include:

  • Surfcasting tackle – rods, reels, rod bags, quivers, baiting gear and casting accessories
  • Fishing lures and jigs – softbaits, hardbody lures, metal jigs, slow-pitch jigs, kabura and trolling lures
  • Terminal tackle – hooks, swivels, clips, beads, sinkers and rig components
  • Baiting accessories – bait elastic, baiting needles, scissors, bait clips and bait presentation products
  • Fishing tools and accessories – pliers, scales, knives, storage solutions and other essential gear
  • Boat and offshore tackle – fishing rigs, lures, jigs and equipment for inshore and offshore fishing
  • Freshwater fishing gear – lures, hooks and accessories for trout and other freshwater species

New Fishing Gear for New Zealand Conditions

At Lure Me, we focus on fishing tackle that makes sense for Kiwi anglers and the conditions we fish in. Whether you're casting from a North Island surf beach, fishing the rocks, chasing snapper from the boat, targeting kingfish offshore or chasing trout in freshwater, you'll find new gear suited to a wide range of fishing styles.

Our latest arrivals include products from recognised fishing brands alongside new and specialised tackle worth discovering. The collection is updated as new stock becomes available, so it's worth checking back regularly.

Shop the Latest Fishing Tackle

If you're always looking for the next piece of gear to add to your tackle box, this is the collection to watch. Explore the newest fishing rods, reels, lures, rigs, terminal tackle, baiting accessories and fishing tools available from Lure Me.

For more specialised fishing gear, explore our Surfcasting Gear, Fishing Lures, Terminal Tackle, Boat Fishing Gear and Freshwater Fishing collections.

Shop the latest fishing tackle online at Lure Me and discover what's new for your next fishing trip.

Buying Guides, FAQs & News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo
News

AKIOS Nitron Surfcasting Range NZ – Rod, Reel & Combo

The AKIOS Nitron surfcasting range has arrived at Lure Me. Explore the SVR 440 rod, F-16 reel, and Nitron surfcasting...

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Introducing the New AKIOS Hellrazor EVO Surf Rod Range
News

Introducing the New AKIOS Hellrazor EVO Surf Rod Range

The new AKIOS Hellrazor EVO surf rod range has been announced, featuring the 420TT and 450TT continental surfcasting ...

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Customer Reviews.